Apple dev conference to clash with Xbox keynote

Apple has positioned its Worldwide Developers Conference to directly clash with Microsoft’s E3 press event.

On Monday, June 6th, the iPhone group will unveil its next mobile operating system, iOS 5, as well as an upgraded Mac OS and new cloud service.

Yet the opening keynote will commence just thirty minutes before Microsoft’s own E3 press conference.

It is unknown if Apple intends to clash the keynotes. In March, the firm’s iPad 2 reveal coincided with Nintendo’s GDC press conference.

Coincidentally, the controversy of clashing with Microsoft could help spread the message of Apple’s event.