Senior executive to discuss Canadian games industry's evolution

Microsoft’s Don Mattrick to keynote GDC Canada

Don Mattrick, senior vice president of Interactive Entertainment Business at Microsoft, is to make the keynote speech at this year’s GDC Canada.

Mattrick is to be the focus of an interview and discussion titled ‘The Evolution of the Canadian Game Industry’, and will be joined onstage by Victor Lucas, creator, executive producer and co-host of The Electric Playground.

“While it’s one thing to discuss the thriving game development field in Canada, it’s another thing entirely to have shaped the transformation of this growing industry yourself; Don Mattrick has done just that,” said Izora de Lillard, event director at GDC organisers Think Services Game Group.

“The mark Don has left, and will invariably continue to leave, on Canadian game development makes him the perfect person to discuss the future role that Canadian developers will play in the industry.”

Mattrick leads the Xbox 360, Xbox Live and Games for Windows businesses at Microsoft, and is responsible for driving development at Microsoft Game Studios.

Further speakers have already been confirmed for GDC Canada, including guests from Relic Entertainment, EA, Radical Entertainment and Threewave Software. GDC Canada takes place from May 12th to 13th at the Vancouver Convention and Exhibition Centre in Vancouver, British Columbia.

For more information, click here to visit the GDC Canada website.

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