EA’s digital distribution platform Origin is coming to Mac, Android, Facebook and smart TV.
Revealing the news at Gamescom, the publishing giant said the service will also add support for free-to-play titles.
Other additions include exclusive digital content and a new dashboard.
The move to more platforms is likely an effort to expand its customer base and compete with its rival Steam, which is already available on PC, Mac, iOS and Android, with Linux support also currently underway.
Origin currently has more than 21 million users, whilst Steam has over 40 million.