Unity signed on as Masterclass Partner for Interface

Unity Technologies has pledged its support for the third iteration of Interface as Masterclass Partner.

In addition to attending the event and meeting with developers, the company will deliver a session during the conference about analytics and the importance of monitoring player behaviour.

The firm’s Andy Brammall will discuss how using analytics during QA and even in Early Access can aid developers in fine-tuning their game and improve their design process. Tracking this data can also help studios decide which technical issues to resolve – for example, a problem on a specific Android device might only affect a tiny percentage of your userbase.

Brammall joins a full day of informative speakers as well as panel discussions and keynote presentations focusing on the key issues facing the games development industry. Speakers already confirmed include indie pioneers Mike Bithell and The Chinese Room’s Dan Pinchbeck, Team17 MD Debbie Bestwick, as well as Revolution, Playtonic and Edge Case Games on The £6m Panel, and a quartet of PR experts.

Interface will take place at St Mary’s Church, Marylebone, London on Thursday, May 5th. The event centres around a private one-to-one meeting system that gives developers the chance to pitch their titles to publishers actively looking for games to bring to market.

A number of publishing houses have already signed up, including Sega, Channel 4, Plug In Digital and KISS – and there are more big names to come. You can find out more and sign up here.

For sponsorship opportunities contact Conor Tallon at ctallon@nbmedia.com or Charlotte Nangle on cnangle@nbmedia.com. 

On the day, attendees curate their own experience – typically a day will be a mixture of taking in conference sessions and keynote talks, pre-arranged one-to-one pitching meetings (arranged by us) and ad hoc meetings/product demonstrations at the exhibition. The entire day is designed to bring all aspects of the videos games industry together through an array of methods.

Sign up at www.interface.events.