Publisher EA has said it will be right at the forefront of virtual reality if the technology takes off – but a big hurdle remains before that can happen.
“The challenge is if you are at all even slightly motion sick prone, it's very tough," EA CFO Blake Jorgensen said in a talk at the 2014 UBS Global Technology Conference, GameSpot reports.
"I've seen people within 30 seconds have to take the goggles off because ... it is so immersive. It's an incredible experience and I think there's a huge opportunity but there's some technology steps that have to be played out and I think so ways to make sure people enjoy it but don't get sick by it too quickly."
None of which means EA isn’t actively investigating the technology, however.