Fishlabs targets community-based mobile games

Mobile developer to focus on connected games following funding round
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German mobile game developer Fishlabs plans to add connectivity features to its games following cash injection from new investors.

The studios says the cash will be used for building games that drive communities through operators and via its own website.

Neuhaus Partners, who led the funding for Fishlabs, took the plunge believing that the abundance of 3D-capable handsets and the introduction of flat-rate data plans is paving the way for connected 3D mobile games to become a mass-market proposition

“In this segment, content and a loyal community are key,” said Pablo Fetter, managing partner of Neuhaus Partners.

“The timing was opportune to invest in Fishlabs’ highly talented team as well as their top-rated portfolio, and to leverage Fishlabs’ strong recognition among mobile gamers.”

Michael Schade, CEO and co-founder of Fishlabs, added: “Our fan base of several hundred thousand mobile gamers and their extensive involvement with Fishlabs’ core games is the best constellation for up-selling through additional level or item downloads, high-score uploads and multiplayer or other community features.”