Robert Bowling, one of the more outspoken members of Activision’s successful FPS studio Infinity Ward, has lashed out at Noah Heller, Activision’s senior producer of Call of Duty: World at War, for continual references to global hit Call of Duty 4 in preview features of Treyarch’s upcoming sequel.
A post on his personal blog reads: “If I see one more Call of Duty 4: Modern Warfare Google alert come through my inbox, that ends up being a COD:WaW article that is only showing up because you referenced Call of Duty 4: Modern Warfare more times than you mention World At War.
“First of all, you didn’t work on ‘previous Call of Duty’s’, so don’t talk as if you’re down with how / why things were designed the way they were. Second, you’re completely fucking wrong.
“A rule of thumb I like to use is – when promoting your game, promote your game. Don’t compare it to another game, or reference what other games did in the past.
“Can you guys please stop interviewing this guy? Talk to someone who actually works on the dev team at Treyarch and knows what the fuck they’re talking about. Not Senior Super Douche Noah Heller from Activision – who apparently has never played the game and doesn’t even work at the developer.
“Alright, I’m done ranting.”