New Channel 4 game lets you help beat cancer - MCV

New Channel 4 game lets you help beat cancer

Broadcaster teams up with Cancer Research UK to process data via mobile game
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Channel 4 has teamed up with Cancer Research UK to launch a new mobile game, supporting the Stand Up To Cancer awareness and fundraising campaign.

Reverse the Odds takes players on a journey into the land of the Odds, which has been left a desolate mess. It is their job to put some life back into that world through a series of puzzles or varied types and difficulties.

Every time the game is played, it directly helps Cancer Research UK scientists in their mission to beat the illness sooner by processing real data from the organisation's research.

Our sister site Mobile Entertainment takes a closer look.

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