Speaking at the Credit Suisse 21st Annual Technology, Media & Telecom Conference on Wednesday, Take-Two Interactive president Karl Slatoff has talked about the decline of physical sales, emphasising his belief that digital will emerge as the only choice in the future.
"I think over the long-term, it will be 100% (digital)," Slatoff said.
"I just can't predict whether that's five years, 10 years, or 20 years. It's probably less than 20 and maybe more than five, but I think it ultimately gets there. That's the zeitgeist. Things are moving in that direction."
"Why I think it's a little quicker than people imagined is honestly, Sony and Microsoft have done a really nice job with their services. You've got more people on Xbox Live, more people on PSN, and it helps. The friction is going away at a quicker rate because these platforms have been really well developed, and the consumers love it."
Slatoff concedes that at the moment physical retail is still the “majority” of Take-Two Interactive’s business, and that the company wants to do “everything we can” to support them. However, whether games studios want it or not, Slatoff says that it currently appears total digital domination is coming regardless.
Even if the brick and mortar retailers of the world won't be playing a large role in Take-Two's future, Slatoff acknowledged the company still relies heavily on them in the present.