MCV/DEVELOP News, events, research and jobs from the games industry
London Games Conference is tomorrow, so now’s your last chance to book your ticket for one of the video game industry’s key networking opportunities.
LGC 2014 starts tomorrow at One Wimpole Street in London at 9:00am.
In attendance will be a number of big companies including101 London, 2K,505 Games, Activision Blizzard,Arvato Entertainment,Bad Management,Bossa Studios, Brand Culture Sport & Entertainment,BuzzFeed, Carbon Digital,Catapult Business Solutions, Crave Online,Curse, Curve Digital,Dimoso, Drum,EA, Future Games of London,GAME Digital, Gamer Network,Green Man Gaming, Hasbro,Hauppauge Digital, Heaven Media,Indigo Pearl, Installation,Koch Media, MEC,Mediacom, Merge Worlds,Microsoft, MiniClip,Mozilla, Multiplay,NetworkN, NewBay Media,Nordic Games, Onlive,OPM Response, Parker Consulting,Plan of Attack, Playstation,Pole To Win, Purewal & Partners,Reach, Rebellion,Red Lorry Yellow Lorry, Respondez,Rocket, Sega,Sonopress UK,Sony Xdev Studios,Stainless Games, Tangentix,Target, Team Dignitas,Testology, TVBEurope,Twitch, Twitter,Ubisoft, Wikia andZiff Davis.
The full schedule can be found below.
Tickets cost 349 and can be bookedhere:discounts are available for UKIE, TIGA and Game Republic members with special codes.
London Games Conference takes place at One Wimpole Street, near Oxford Circus and Bond Street tube stations.
The event starts at 10am (registration 9am) with plenty of networking opportunities along with talks from 11 experts who can talk you through building better reach and engagement in your marketing campaigns.
Click here to book your ticket now.
LONDON GAMES CONFERENCE – FULL SCHEDULE
9:00am – 9:50am: Registration & coffee
9:50am – 10:00am: Conference Start: Introduction by James Binns, Conference Chairman
10:00am – 10:30am:BuzzFeed Presents: More Than Just Good – Creating Shareable Content
Philip Byrne, Creative Director at BuzzFeed UK, will talk on the history of the business and their unique approach to content. Buzzfeed has been a leader in native advertising and commercial content. Using real life examples from the games market he will share insights into engagement and reach.
10:30am – 11am:IGN: A Games Media Publisher’s Perspective
Geoff Inns, International Managing Director at Ziff Davis, Inc., talks about the issues in games media that affect both media and games publishers.
11am-11:30am: Coffee/Tea Networking Break
11:30am-12.00pm:EGX 2014 Feedback: See how games and gamers connected at the UK’s biggest gaming event
Rupert Loman, Founder and CEO of Gamer Network will share the experience learnt from building EGX into Europe’s premier live gaming event. Loman will share detailed data about the benefits of live engagement with gamers. He’ll show changing trends in UK gamers, mapping direct feedback against Metacritic scores, examining changes year on year and detailing console ownership expectations.
12:00pm – 12:20pm:From like to love. The hunt for the C word. Commitment.
Sarah May Wellock, Lead Community Manager at Sony Xdev Studios Europe on building thriving communities that play, create and share.
12:20pm – 12:50pm:How much should you invest in marketing?
Nick Parker, CEO and Founder Parker Consulting will share marketing investment levels across mobile, PC and console and the results that investment is delivering.
12:50pm – 1:50pm: Networking Lunch
1:50pm – 2:20pm:Speaking to Global Game Communities with Local Sentiment
Nathan Lindberg, Vice President, Global Sales at Curse Gaming on how to further relationships with the global gaming community with a focus on UK market needs.
2:20pm – 2:50pm:The Art of Growing your Game
Facebook will be represented by Rick Kelley, Global Director of Gaming Sales. Rick will speak on how your advertising can cost less by engaging more.
2:50pm – 3:20pm:Google: Get discovered and reach more users
Rupert Whitehead is Developer Relations Regional lead at Google. In a world of increasing competition to get your game discovered by users he’ll look at what you can do to lift yourself from the rest of the noise.?
3:20pm – 3:50pm: Coffee/Tea Networking Break
3:50pm – 4.10pm:Post-release customer engagement
Jay Patel, Respondez Director will speak on how they have worked with Ubisoft to deliver brilliant customer service.
4.10pm – 4:30pm:How YouTube has redefined games discovery
Rich Keith, General Manager at Yogscast, will talk about how YouTube has created a direct link between content and video games sales. He’ll use real life examples and data to describe the opportunities and challenges in the video medium.
4:30pm – 4:50pm:Driving sales on digital platforms
Paul Sulyok, Founder and CEO at Green Man Gaming on how Playfire is reinventing social shopping.
4:50pm – 5:00pm: Chairman’s remarks: Conference Close
5:00pm: Networking Drinks
