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E3 08: Square Enix shares rise on FFXIII boost

The share price of Japanese RPG specialist Square Enix saw its steepest rise in over a month yesterday on news that the firm is to

release the madly anticipated Final Fantasy XIII on both Xbox 360 and PS3


Bloomberg reports that the company’s share price rose 5.2 per cent on the Tokyo Stock Exchange – bucking the average daily stock performance of a two per cent drop.

Mizuho Securities analyst Takeshi Koyama said of the move: Square Enix is adopting a flexible strategy for releasing game software. The share price movement today reflects that investors welcome the news.’”

It’s the first time a full, numbered instalment in the Final Fantasy series has debuted on more than one machine, and (with the exception of PC MMO outing FFXI) the first time since FFVII that a new instalment hasn’t been a PlayStation exclusive upon release.

The news, coupled with Square Enix’s 360-exclusive RPG Infinite Undiscovery, is expected to boost Xbox 360’s poor performance in Japan.

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