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Downing, Tafler and Oliver all step up at Sega Europe and Dan Sheridan joins nDreams.
Three senior promotions at Sega
The European arm of Sega has made three senior promotions to its marketing and brand teams. Anna Downing (pictured right) has been named as Sega Europe’s new marketing director, Rowan Tafler (pictured right, middle) steps up as head of brand for Sega’s Searchlight business, while Peter Oliver (pictured, far right) is now head of public relations for Sega Europe.
Downing was previously head of product marketing at the publisher and has worked at various roles within Sega for the past seven years, leading the marketing, PR and community teams in both EMEA and the US for Sonic Team, Creative Assembly, Relic Entertainment, Sports Interactive, Amplitude Studios and Sega Searchlight.
Meanwhile, Tafler has been promoted from his role as Sega’s senior brand manager. In his new position, he’ll be in charge of expanding Sega’s western output, including the publishing of new indie titles.
More information about Sega’s Searchlight project will be announced in due course over the next few weeks.
Oliver, on the other hand, will now be in charge of all EMEA and US PR campaigns and corporate communications for the same five studios outlined above. Previously, he was Sega Europe’s PR manager, a role he’s held for the past five years.
“Sega is constantly striving to hire the best possible people, so it’s immensely satisfying that we can look within our existing pool of talent to fill three high profile positions,” said John Clark, SVP of commercial publishing for Sega Europe.
“It speaks volumes about the confidence we have in our team at Sega Europe, that we were able to fill 66 per cent of vacancies in the past 12 months through internal recruitment. It reiterates our desire to nurture and develop the talented people we have working here.”
New communications manager at nDreams
VR specialist nDreams has appointed Dan Sheridan as its new communications manager. Most recently, he was community marketing manager at Sega Europe, but he’s also worked at Maker Studios as head of partnerships and prior to that was UK SoCOM marketing manager for EA. He also founded marketing and advertising firm Player Network.
Sheridan commented: “I’m really excited to be joining [founder] Patrick [O’Luanaigh] and the nDreams team.
“Having the opportunity to work in VR was very appealing and I know that my experience and skills in building new communities will be put to good use at nDreams.”
