The supposedly ‘budget’ debutant in Apple’s iPhone line-up is apparently not selling as well as was hoped.
The Wall Street Journal reports that Apple has lowered orders for the device from its Asian manufacturing partners, while a handful of telecoms providers have admitted to lukewarm enthusiasm for the 5C from shoppers.
Reports suggest that suppliers have seen their order cut by between 20 and 50 per cent.
The flipside, however, is that the iPhone 5S is doing better than expected, forcing Apple to increase orders for the device. Anecdotal evidence suggest the 5S is outselling the 5C by a ratio of three-to-one – and that’s despite some discounts to the 5C at US retail.
Opinion seems to point to what many providers are regarding as too high a price for the 5C, meaning many consumers ore turning to the iPhone 4S as their ‘budget’ iPhone option.