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Swedish publisher and developer Paradox Interactive has launched its own web-store.
The developer of Crusader Kings, Europa Universalis, and Wars of the Roses has long been a champion of independents, but this move places the company a step closer towards true freedom from platform holders.
The Paradox Web Shop, currently in beta, still relies on Steam for distribution, but its own storefront means the company controls visibility; quite important when everyone and their free-to-play cousin is jockeying for position on Valve’s platform.
To celebrate the launch, all games purchased through the store are offered at a 55 percent discount.
