Paris Saint Germain eSports has signed a massive sponsorship deal with PMU eSport.
PMU eSport is a sub division of PMU, a betting site that has worked with PSG on sponsorship deals for the last five years.
With both parties expanding into the world of eSports the deal seems to make sense, and is apparently one of the larger ones we have seen in eSports. When speaking to Dot eSports PMU confirmed that the deal was in the six figure region.
“We were already partners with Paris Saint-Germain on the football side and we are proud to extend our partnership and join the club in its ambitious esports project,” PMU’s Marketing Director Samuel Loiseau stated. “We share the same ambition to become key players in the sector.”