Augmented reality firm CastAR has raised more than $15m in a Series A funding round. Seed investors Playground Global provided funds for the investment round, which goes toward the continued development of CastAR’s titular AR glasses – currently scheduled for commercial launch in 2016. "Among all the confusion about what …
Read More »Skylanders Battlecast brings physical decks to the card-battling genre
Activision has announced a new iOS and Android card battling game that will integrate real-world playing cards. Skylanders Battlecast offers traditional online PvP as well as a single player campaign. Players will be able to add to their card collections either by scanning real-life cards or by purchasing in-game digital …
Read More »Unity launching VR and AR conference next year
Vision Summit will be held in Hollywood in February 2016
Read More »AR is not compelling enough for consumers yet, says Oculus
VR giant Oculus says that augmented reality has failed to capture the mass-market so far. Speaking to MCV, CEO Brendan Iribe said that the reaction from consumers to AR tech such as Microsoft’s HoloLens has been ‘ok’, but that this could change in an instant. It’s one thing to make …
Read More »Hololens will not be games-centric at launch
Microsoft CEO Satya Nadella has said that the early days of Hololens will not be focused on the handset’s gaming credentials. For sure in the first version, it’s going to be more about developers and enterprise scenarios,” he told ZDnet. Gaming will always be a scenario and there will be …
Read More »Neil Young: ‘VR and AR won’t take off for three to five years’
Industry veteran highlights the many barriers both technologies face before they will achieve mass adoption
Read More »What we thought of Microsoft’s HoloLens demo at E3
One of the most impressive demonstrations at E3 took place during Xbox’s press conference, and centred on its HoloLens augmented reality tech. Whereas VR takes players deeper into the games, HoloLens takes games out from the TV and places it in the living room. The AR headset made its surprise …
Read More »HoloLens was key driver of Microsoft’s Mojang acquisition
Microsoft’s new chief executive has revealed that HoloLens played a crucial role in the company’s acquisition of Minecraft creator Mojang. Let’s have a game that, in fact, will fundamentally help us change new categories,” CEO Satya Nadella told The New York Times. HoloLens was very much in the works then, …
Read More »GAME acquires stake in AR developer Ads Reality
High Street retailer GAME has purchased a minority stake in UK-based augmented reality company Ads Reality. GAME had been working with the AR firm on its Scan It tech for its mobile app.Scan It allows users to scan titles and gives them a personalised price based on the Reward card …
Read More »VIDEO: See Microsoft’s concept for its Hololens VR headset
Hololens represents Microsoft’s long-awaited foray into the world of virtual reality, although interestingly the company has chosen to focus instead on augmented reality. In a demo at last night’s Windows 10 reveal, Hololens was revealed as part of the operating system’s push away from the desktop and tablet market and …
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