Tag Archives: brand

Duke Nukem sparks fresh court battle between Gearbox and 3D Realms

Gearbox is suing 3D Realms over its decision to announce a new Duke Nukem game. The IP was acquired by Gearbox in 2010 as part of the deal that saw Randy Pitchford’s studio rescue the game from its unprecedented stint of development hell. However, Kotaku reports that 3D Realms earlier …

Read More »

King’s Candy trademark filing "makes complete sense"

The decision to trademark the Candy name is a perfectly logical one, a UK lawyer has argued. Publisher King has come in for a heap of criticism following its move to protect its Candy Crush Saga brand, but Marks & Clerk trademark attorney Aidan Clarke says that it would have …

Read More »

Sega breathes new life into Atlus as development brand returns

The Atlus brand has been resurrected by new owner Sega Sammy. Atlus owner Index filed for bankruptcy in June of last year and was three months later acquired by Sega. Now Gematsu reports that the Index subsidiary will on April 1st be split into two companies – Atlus and Index. …

Read More »

Nintendo wasn’t concerned by Flappy Bird’s pipes

Much of the criticism aimed at now-defunct smartphone title Flappy Bird concerned allegations of IP infringement. Some quarters of the press and development community criticised the game’s creator Dong Nguyen for his use of a green pipe design that quite clearly references Nintendo’s Mario platform series. However, Nintendo spokesperson Yasuhiro …

Read More »

Justin.tv brand to be retired in favour of Twitch

The company known as Justin.tv has been rebranded as Twitch Interactive. It comes as Twitch announces that it now boasts over one million active broadcasters and averages over 13 billion minutes watched per month from its 45m viewers. The Justin.tv brand, from which Twitch was originally a gaming offshoot, will …

Read More »

Nexus phone and tablet line could be scrapped by Google

Google is rumoured to be readying the axe for its Nexus hardware line. BGR reports that Russian blogger Eldar Murtazin has claimed on Twitter that the Nexus brand will be discontinued in 2015, with the upcoming Nexus 5 smartphone likely to be one of the final launches. Google’s hardware interest …

Read More »

Cliffy B: Gears of War ‘couldn’t be in better hands’

Former Epic developer and Gears of War designer Cliff Bleszinski has celebrated yesterday’s sale of the Gears of War IP to Microsoft. He also believes Rod Fergusson, another former Epic man who has also made the jump to Microsoft, is the right man for the brand’s new lease of life. …

Read More »

Microsoft acquires Gears of War IP from Epic

Gears of War is and forever will be a Microsoft-only IP. That’s because the Xbox platform holder has acquired the rights to existing and future games in the series from Epic. The Gears of War game will be a Microsoft Studios product developed by Black Tusk Studios. Furthermore, former Epic …

Read More »

As many people play Angry Birds every month as are registered on Twitter

Rovio CMO Peter Vesterbacka has outlined the scale of not only Angry Birds’ achievements, but also its ambitions for the ‘century’ ahead. "We’re not building Angry Birds for a hundred days but for a hundred years,” he told an audience at Pocket Gamer Connects, as reported by ME. "I thought …

Read More »

Microsoft co-founder thinks Xbox should be sold-off

A possible sell-off for the Xbox brand by owner Microsoft has been touted for a second time. The Financial Times reports that Microsoft co-founder Paul Allen is intrigued and interested” by forthcoming changes to the company, which will among other things include the hiring of a new CEO. One of …

Read More »