MCV/DEVELOP News, events, research and jobs from the games industry
A new report from brands and marketing agency Vitrue claims that Xbox was the fifth most discussed brand on social networking sites in 2008. The company compiled its results by monitoring online conversations across a number of social networking sites, measuring the frequency in which a number of blue-chip” brands …
Read More »LazyTown running after video game deal
The rights owner of globally popular kid’s TV show LazyTown is actively seeking development and publishing partners to bring the franchise to the world of gaming. A statement reads: Today’s computer games enable children and their parents to be a lot more active than ever before and they can now …
Read More »Chandra Nair heads to System 3
London-based games publisher System 3 has announced that the recently departed editor of Future’s Official Nintendo Magazine Chandra Nair has joined the firm as Brand Manager. Nair’s first duty is to develop the publisher’s Ferrari Challenge brand into a market-leading franchise. With 13 years of experience across retail, publishing and …
Read More »Ross and Brand game arrives
Looks like we spoke too soon – just hours after reporting our disappointment that trucker-hating Jeremy Clarkson had not yet been joined by a flash title based on the antics of BBC workmates Jonathan Ross and Russell Brand, a faithful reader of MCV has pointed out that it has! To …
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