MCV/DEVELOP News, events, research and jobs from the games industry
For year’s retailers have been begging publishers to stop flooding the market at Q4 and instead spread their releases across the whole year – but at this rate, retail is going to be scratching its head wondering where the big Christmas releases are coming from. Capcom has become the latest …
Read More »HMV secures Modern Warfare 2 Prestige Edition in UK
Call of Duty: Modern Warfare 2 Prestige edition will be made available in the UK exclusively through HMV. The Prestige edition was unveiled earlier in the week by Infinity Ward, and features a collector’s bust of Captain ‘Soap’ MacTavish from the game, a special edition Steelbook, an art book, a …
Read More ȣ54.99 Modern Warfare 2 to lead Xmas price hike
Consumers will pay more than expected for new game releases this Q4, as the weak pound and record development costs force publishers to increase trade prices. Activision has confirmed that the eagerly-awaited Modern Warfare 2 will carry a hefty RRP of 54.99 – and retailers have been warned that other …
Read More »Unbelievable Modern Warfare SKU revealed
Forget postcards, leather cases and flimsy plastic figures – Infinity Ward has showed everyone else how Collector’s Editions should be done with the revelation that the Prestige Edition of Call of Duty: Modern Warfare 2 will include a set of real night vision goggles. Described as ‘fully-functioning’, the goggles are …
Read More »Analyst: Modern Warfare 2 to outsell all 2009 releases
A Janco Partners’ analyst has estimated that sales of Activision Blizzard’s Modern Warfare 2 will surpass 11.1 million units by the end of 2009. The firm’s Mike Hickey suggests the game will be the largest video game release” for the year, and will rack up $338 million in sales on …
Read More »Activision readies new action genre IP
Not content with having conquered the music, licensed and FPS genres with its banner titles like Guitar Hero and Call of Duty, Activision is planning to make a bold move into action genre, MCV can reveal. Activision Publishing CEO and president Mike Griffith revealed to MCV in an exclusive interview …
Read More »‘We’ve got the strongest ’09 line-up,’ says Activision
Activision Publishing CEO and president Mike Griffith says that the firm’s portfolio of games puts it way ahead of the competition for 2009. He also thinks that November’s Modern Warfare 2 will be the biggest title ever released in the Call of Duty (pictured) franchise. Speaking to MCV in an …
Read More »Activision: Blur will do for racing what COD did for shooters
Amidst all the numbers and gushing praise for Guitar Hero, Activision Blizzard also found time in its recent financial posting to stoke up the hype machine for Bizarre Creations’ upcoming new racing IP Blur. From a business perspective, we are targeting Blur to do for racing what Call of Duty …
Read More »Activision sets sights on winning entertainment war
Modern Warfare 2 could beat out the ‘safe bet’ X Factor and Harry Potter brands at Christmas to be the year’s top entertainment property. At least that’s according to publisher Activision. The publisher is confident the sequel can trump the success of Modern Warfare and World at War to become …
Read More »Call of Duty enjoys DLC success
Activision Blizzard’s powerhouse franchise Call of Duty racked up yet another success at the weekend with the news that the recent downloadable map pack for World At War was downloaded over a million times in its opening weekend. The number includes all sales of the DLC on both Xbox Live …
Read More »