Tag Archives: casual

SingStar’s comeback: Sony’s attempt to win back the casual gamer

The once lucrative casual games market on consoles appears to have died. The glory days of five years ago, when Just Dance, Guitar Hero and Wii dominated the market is over. Those gamers have moved onto PCs and smartphones. But these products still boast huge brand awareness amongst a wide …

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BuzzFeed wants to make casual games

Viral content website BuzzFeed has announced it is forming a team of developers that will create casual games specifically for the site, according to VentureBeatreports thatBuzzFeed’s VP of product Chris Johanesen said the company wants people not to just consume media through the site but engage with it as well, …

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Miyamoto highlights Nintendo’s desire to shift from casual to core gamers

Nintendo is renewing its focus on engaging a tighter core gamer market, rather than just catering to a broad audience of casual players. This is according to legendary designer and Nintendo executive Shigeru Miyamoto, who told Edge (via CVG) that: "In the days of DS and Wii, Nintendo tried its …

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Sony: VR is not just for core gamers

Sony wants to prove to the world that virtual reality is not just for hardcore gamers playing on their own. The platform holder revealed its VR headset – Project Morpheus – at the Games Developer Conference last month. It even showed off a number of demos including a diving simulation …

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King lists 165 international job openings

Candy Crush Saga developer King has listed 165 openings for its studios across the globe, as the company aims to expand its workforce by 25 per cent. Polygon reports on the dozens of job listings posted on King’s website – including work in development, design and engineering, and marketing and …

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Igarashi blames Konami departure on hardcore demise

The push away from traditional core gaming to more social-focused titles was the reason for Koji Igarashi’s decision to quit Konami. The Castlevania producer announced his departure on Monday. "The more hardcore the game the less suitable it is for the casual market," Igarashi told Polygon at GDC. "Unfortunately, I’m …

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Candy Crush Saga tops 500m downloads

Candy Crush Saga today celebrates its first anniversary with an impressive milestone. The sickly sweet title debuted last February on Facebook and launched on mobile devices shortly after. Despite its short life span, the title has already been downloaded to over 500m devices. Developer King didn’t reveal how many active …

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ANALYSIS: Are smart devices killing the console?

62 per cent of the British population now own a smartphone and 29.3 per cent a tablet. In fact, in the latest data, smartphones accounted for 83 per cent of all mobile sales, demonstrating their growing dominance. There has been much debate recently about consumers’ interaction with smart devices, with …

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