Tag Archives: casual

Microsoft teams up with casual dev Arkadium

New York based casual and social games developer Arkadium has signed a strategic multi-year, multi-game partnership” with Xbox and Windows platform holder Microsoft. The studio’s titles reach an audience of over 10m users each month on Facebook and other social gaming sites. It claims to have the largest Flash games …

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Zynga releases ForestVille on iOS

We’ve already seen the success of FarmVille and CityVille – now Zynga has launched ForestVille on iPhone, iPad and iPod Touch. The free-to-play building simulation game follows other iOS App Store titles from the casual games giant including Mafia Wars Shakedown, CityVille Holidaytown and Dream Zoo. Players of ForestVille can …

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Licensed 4U: ‘3DS needs our casual titles’

A line of fresh hidden object games can ignite the casual market on 3DS, says Licensed 4U. The publisher has nine titles heading to the handheld in the first half of next year. It follows comments made by Nintendo of America president Reggie Fils-Aime that mainstream-friendly titles can boost demand …

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Nintendo returns to the casual market for next 3DS push

The key to rejuvenating the 3DS in the market place could be a return to the mainstream markets, Nintendo has said. Much of the 3DS’ pre-launch hype centred around the many hardcore-centric IPs that would be arriving on the system. This in itself was a direct response to the perceived …

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Take-Two shapes up for acquisition

Grand Theft Auto publisher Take-Two is preparing to raise in the region of $200m ahead of what some believe is an imminent acquisition. The net proceeds from the sale of the notes will be used for general corporate purposes, which may include acquisitions and other strategic investments," the company stated. …

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Half of UK population play games

Non-gamers are now in the minority as over half of everyone in the UK play video games, a new report has revealed. The UK’s resident population is estimated at around 62m, and 32.9m of those say they play iPad, Android, PlayStation and Xbox games online. The findings were published in …

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QA Profile: U-Trax

MCV sits down with U-Trax president Richard van der Giessen about the state of the localisation and quality assurance sector. How have publisher attitudes towards the sector changed in the past year? There’s no way to make a general statement about this for all publishers. Some of them really get …

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EA’s The Sims Social reaches 50m players

EA is edging ever closer to usurping the Facebook games kingpin Zynga, with The Sims Social now reaching more than 50 million monthly active users. Zynga’s Cityville – the most popular game in Facebook’s short but dramatic history – stands atop the leaderboard with 74 million monthly users, according to …

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As triple-A ‘stagnates’, QA firms turn to downloads

QA and localisation firms are generating more money from social and mobile titles than triple-A boxed games. Several companies have told MCV they have had to expand their testing teams to cope with the strong demand for social, casual and downloadable games. Over the last eight months or so, digital, …

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