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Tag Archives: dj hero

Win DJ Hero!

Activision has teamed up with MCV in one of the competitions of the year – in which YOU could win a copy of DJ Hero. And that’s not all… A copy of fantastic racer Blur, along with Ultimate Alliance 2 and Star Wars: Clone Wars Republic Heroes will also wing …

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Heroic sponsorship deals for Activision

Activision says it will invest in more festival sponsorships than ever, after successfully debuting the DJ Hero brand at the Notting Hill Carnival. Last weekend’s event featured a live demo of the game plus DJ Hero branding throughout the Carnival. As the leading music gaming property in the UK it …

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DJ Hero sponsors Notting Hill Carnival

Activision’s DJ Hero is the headline sponsor at this weekend’s Notting Hill Carnival. Those attending the street party will be able to enjoy an exclusive DJ Hero showcase from Norman Jay, who has performed at the event with his Good Times sound system for nearly 30 years. DJ Hero is …

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Activision Euro market share increases

Activision has said its share of the European software market grew to over 10 per cent in the last financial quarter. In a report which also saw revenues surpass $1bn, the firm said it had grown share in Europe by 2.8 points to 10.5 per cent for the quarter, as …

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Music charts to add games

Video games could shape the outcome of this year’s UK singles Christmas No.1. The Official Charts Company has told MCV that it wants to see music games’ DLC sales counted in the charts it compiles. Provided a deal is thrashed out between publishers and format holders, music downloaded to play …

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Activision sets sights on European market share

Activision will double its European market share in the next few years, according to its CEO Mike Griffith. Speaking exclusively to MCV at E3, the heavyweight publisher detailed a wide-reaching strategy to grow its stake in what it calls its ‘under-developed’ European business. The firm wants to generate 50 per …

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