MCV/DEVELOP News, events, research and jobs from the games industry
Video games generated £4.2bn in revenues in the UK in 2020, the first time it has breached the £4bn threshold.
Read More »UK video game revenues exceeded £4bn for the first time in 2020
Must Play May: how Ukie and ERA are bringing families together
Ukie discusses the thinking behind the Must Play May initiative, its spring promotion in partnership with ERA, designed to bring families together to play the most appropriate and most enjoyable games for them
Read More »Games bigger than music and video, represented over 50% of UK entertainment market in 2018
FIFA 19 was the best-selling game of 2018 in the UK, with ERA saying that the games market is the “biggest winner in entertainment’s digital transformation”
Read More »ERA: Trade-wide campaign #LetsPlayMay dispels gaming myths and drives sales growth
ERA's chief executive Kim Bayley looks into the impact of the #LetsPlayMay campaign, which promoted gaming as a cross-generational activity, accessible to all, and shone a light on the positive effects of gaming together
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