MCV/DEVELOP News, events, research and jobs from the games industry
Demos used to be a staple part of a game’s launch cycle. Even as far back as 1994, games magazines would boast about the number of playable demos they had that month, and it was generally accepted business practice that demos were largely beneficial to a game’s overall sales. Indeed, …
Read More »Take-Two’s Zelnick talks mobile, movies and GTA V’s continued success
“Better than expected” has become an accidental catch phrase for Take-Two when it reports its financials. Despite being behind the company responsible for the unstoppable Grand Theft Auto V, it continues to be surprised by just how well that title has done. The base game has shipped 75m units – …
Read More »MCV Jobs Weekly: Dead Good bolsters international PR team
Milewski joins from Techland, Future’s Daniella Lucas joins OXM and Fandom adds Sam Loveridge as UK gaming editor. Dead Good Media strengthens its international PR team UK PR and creative agency Dead Good Media has expanded its international PR team with the appointment of Paul Milewski as media consultant. Previously international PR and marketing manager …
Read More »Konami on PES’ biggest competitive year yet
Competitive PES has always been a thing, but in recent years it has struggled to keep up with the expansion that many other titles have seen. This year however Konami is pushing eSports hard, and the new version of the PES League is an obvious indicator. The competition has already …
Read More »Finishing the saga: Stoic on bringing Banner Saga 3 back to Kickstarter
Banner Saga is back on Kickstarter for the third and final entry in Stoic’s epic turn-based strategy series. MCV catches up with technical director John Watson (pictured) to find out why the studio’s returned to crowdfunding and what lessons it’s learned over the last five years. Stoic’s Banner Saga was …
Read More »Miniclip moves to console publishing with MX Nitro, but mobile’s still ‘extremely healthy’
After 15 years of publishing games on the web and mobile, Miniclip is now entering the console market. MCV speaks to CEO Rob Small (pictured) to find out more: The games industry has changed a lot since 2001. PlayStation 2 was little more than a year old; the first Xbox was …
Read More »Merchandise sector still ‘finding its feet’, says GM UK
We already know that 2016 was not the best year ever for the UK games market. But there’s one category within gaming that still provides growth: merchandise. GAME said in its 2016 financial report that although sales declined in the year, licensed merchandise was up 70 per cent year-on-year. But …
Read More »Sony: Horizon Zero Dawn’s Aloy is the ‘PlayStation icon of the future’
Horizon Zero Dawn is easily one of the most anticipated games of the year, if not the most anticipated PS4-exclusive of 2017. Of course, it’s still early in the year and E3 could bring its own share of surprises, but so far the Guerrilla-developed title ranks very high on the …
Read More »For Honor, For Ever? How Ubisoft designed its latest IP to last and last …
For Honor is a medieval combat game. With not a gun in sight, it immediately stands out amongst the usual multiplayer offerings. But that’s not what’s really interesting about Ubisoft’s brand new IP. Instead, here’s a game that’s been designed from the ground up for long-term competitive play, with serious …
Read More »Do we need a British Games Institute?
In the last few years, video games have come a long way in terms of working with government. Thanks to the tireless work of certain members of our industry, UK video games have received tax relief (VGTR) since 2014. And thanks to the Livingstone-Hope report, we now have coding on …
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