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Tag Archives: focus

Brand Map: Gears of War

It’s only a few weeks now until Gears of War 3 is released.Over the three years since the previous game in the series, the term ‘Added Value’ is the tag that developers have been focusing on. We already know about Call of Duty Elite and the EA Sports Season Ticket, …

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FEATURE: Games for kids

Two factors are dovetailing to create growth in the pre-teen gaming market.Firstly, there is the traditional migration down the demographic that comes about as a generation of hardware enters its second, third and fourth years. Secondly, the popularity of the Wii plus the Move and Kinect peripherals mean that games …

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Stock incoming as Divinity II sells out

Mastertronic has promised to provide more stock for Divinity II: The Dragon Knight Saga after the first batch sold out. The launch allocation for Focus Home Interactive’s Xbox 360 RPG had run out ahead of its release last Friday. But the game’s distributor has assured retailers that there will be …

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Western feedback for FFXIII ignored

Publisher Square Enix has admitted that it feared this year’s RPG release Final Fantasy XIII would receive a rough ride from Western critics before the game hit the shelves. Even before the current generation of consoles was introduced, it was obvious that the game market in the West was gaining …

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THQ looks to digital market

The digital market is growing at an exponential rate, and THQ has become the latest publisher to announce an increased focus on the sector. It intends to bring a number of its key brands to services such as Xbox Live Arcade and PSN. It also has its sights set on …

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Looking for a new job?

2009 was a turbulent year for the industry’s workforce, with publishers and developers falling to economic troubles and jobs cut across the board. But now that the worst of recession are behind us, recruitment agencies are optimistic that this year will see a significant improvement. MCV spoke to OPM Recruitment’s …

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Plants vs. Zombies shuffles to UK retail

The critically acclaimed Plants Vs. Zombies has hit retail shelves. The tower defence game, which pits various plants against an army of zombies, launched as a digital download in May this year for PC, Mac and iPhone. It is Popcap’s fastest-selling title of all time, and has also enjoyed rave …

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French publisher Bowls into UK

Focus Home Interactive has set its sights on snaring share as a publisher in the UK games market with its action sports title, Blood Bowl. The French publisher first told MCV last year that it was looking to break into the UK games market – and the firm is confident …

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