MCV/DEVELOP News, events, research and jobs from the games industry
Activision’s Transformers Devastation is actually part of a far wider plan for the brand, it has emerged. The Hollywood Reporter says that the game, which entered the UK Top 40 in 21st this week, boasts a narrative that exists within a number of other branching Transformers lines. Both Platinum’s game …
Read More »Hasbro toy deal heralds start of Yo-Kai Watch’s Western invasion
One of Japan’s most popular video game series is to give it a go in the West with the release of a toy line in Europe and the US in 2016. Hasbro has signed a deal to make toys based on Level 5’s Yo-Kai Watch series. The Pokemon-a-like game ruled …
Read More »Jagex and Hasbro to close Transformers Universe
Game now in maintenance period before January 31st shutdown
Read More »Hasbro Game Channel on the way courtesy of Ubisoft
A digital board game service is coming to PS4 and Xbox One via a partnership between Hasbro and Ubisoft. The Hasbro Game Channel will launch with Risk, Monopoly and Trivial Pursuit this autumn. Ubisoft says that the games will also be available to download individually” on PS3 and Xbox 360, …
Read More »One shall stand, one shall fall as Angry Birds Transformers rolls out
The rapid expansion of the Angry Birds universe is continuing with news of yet another new brand to the IP. Having enjoyed success with IP crossovers such as Star Wars and Rio, Rovio has now tied up with Hasbro for an Angry Birds Transformers game. The debut art offers a …
Read More »Made with Marmalade: How the firm’s in-house studio tackled Hasbro IP
A look at how Marmalade's development arm made a suite of games for Hasbro
Read More »Hasbro and EA cut console ties as toy maker joins with Ubisoft
Ubisoft has announced a partnership with Hasbro to develop and publish a number of console releases based on the toy maker’s popular board games. It marks an end to Hasbro’s long-term deal for console games with EA, although the firm will still make mobile games based on Hasbro properties. Monopoly, …
Read More »Ubisoft to bring Hasbro games to consoles
Classic board games will appear on next-gen platforms
Read More »Angry Birds gets Skylanders style toys
Sequel to Star Wars spinoff becomes latest title to join games with toys craze
Read More »Hasbro buys 70% stake in Paper Toss dev Backflip Studios
Transformers owner Hasbro has acquired a majority stake in mobile games dev Backflip Studios. The toy firm has paid in the region of $112m for 70 per cent of the Colorado studio. Backflip’s current management is to remain in place although it will expand its development roster by working with …
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