EA on the importance of Ignite's shared code base
Engine enables teams to roll back innovations into single branch for use in next game cycle
Exec on the ‘profound’ advantages of having 3,000 employees working on the same game engines
Engine enables teams to roll back innovations into single branch for use in next game cycle
EA's new sports franchise fired up with Ignite Engine.
EA's Madden, Fifa, and UFC are focusing on smarter, more dynamic animations
New sports-specific engine is the result of shared internal tech