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Tag Archives: influencer

How Qutee discovered what Total War fans really think of Warhammer

It was Richard Branson who said that “to succeed in business you need to be original, but you also need to understand what your customers want.” This has never been more true for games developers, as intense competition for gamers’ money and eyeballs is set to ratchet up a notch …

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OPINION: OP Talent on how to create a successful influencer campaign

Set up five years ago, OP Talent was the first dedicated management company for top YouTube gaming influencers. We manage a large proportion of the UK’s top YouTubers and have been at the forefront of online brand marketing. Our talents are responsible for billions of video views and have millions …

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