Tag Archives: isfe

Free games now account for half of the European games market

New data from Ipsos Media CT and ISFE suggests that free-to-play games accounted for half of the European games market in the last 12 months. By half of the market, that means that F2P accounted for around 50 per cent of titles acquired in the period. It also claims that …

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ISFE: GameTrack offers ‘unprecedented’ data on games

With the backing of Activision, Disney, EA, Microsoft, Namco Bandai, Sony, Take-Two and Ubisoft, ISFE says its new pan-Euro data is the industry’s best. The Interactive Software Federation of Europe unveiled GameTrack at a breakfast briefing in London this week, attended by key publisher representatives including EA’s Europe chief Jens …

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