Tag Archives: keith ramsdale

Former EA Europe VP Keith Ramsdale has been unveiled as the new chief operating officer of QA and localisation firm Testronic. Ramdale was made EA’s UK MD in 2005 before stepping up to his former European role in 2008. He left the publisher in May 2015. At Testronic he will …

EA veteran Keith Ramsdale has left EA. Ramsdale has been a part of Electronic Arts for almost 19 years, beginning his career as National Account Controller, rising up to the role of VP for Europe’s major markets. He has held several roles at the business, including marketing director, sales director …

Publisher EA has conceded that Battlefield: Bad Company 2 won’t outsell its direct rival Call of Duty: Modern Warfare 2 this time out – but its believes the foundations have been laid for future success. The company spoke quite openly about its aspirations for the title upon its release earlier …

Electronic Arts has backed MCV’s complaint to the Advertising Stands Authority over the Government’s controversial print ad for its Change4Life campaign. Since MCV announced last week that it had filed an official complaint with the ASA regarding the Government’s Change4Life campaign, Codemasters, Konami, Future, Tiga, Atari and Sega have all …

EA has confirmed that its Be the One event will once again invade Trafalgar Square and act as a glitzy centrepiece to London Games Festival week. On October 31st and November 1st the public are invited to join the giant publisher to play some of its latest titles, with a …

After a successful second outing last year, the London Games Festival is to return for a third stint later this year, it has been confirmed. Starting on October 25th, the ‘cultural celebration of everything gaming’ will target a wide demographic, ranging from hardcore gamers to the growing casual audience. Last …

Dr Tanya Byron has told the biggest names in UK video games publishing that retailers persuaded her to give more power to the BBFC over PEGI – as ELSPA members voiced their disagreement with the decision. Addressing ELSPA members in Portman Square, London at a closed meeting this morning – …

EA’s UK VP and general manager Keith Ramsdale has revealed his disappointment over the Byron Review’s scaling back of PEGI’s powers – and vowed to convince the Government of the body’s importance. With the Review published and backed by PM Gordon Brown, the Government now moves into a period of …

Electronic Arts has fired out a warning shot to new publishing goliath Activision Blizzard – warn the Vivendi-owned giant that it will not give up its dominance of the market without a fight. Vivendi and Activision announced its new ‘merger’ on Sunday, which sees the French publisher take 52 per …