Tag Archives: licensing

American Express unveils line of League of Legends credit cards

Financial services firm American Express has announced a new line of credit cards featuring scenes and characters from League of Legends. American Express informed The New York Times of the partnership with Riot Games regarding its hugely popular MOBA title – a move that was motivated by LoL’s player base …

Read More »

Power List launched by Licensing.biz

Intent Media today launches the Licensing.biz Power List, a new print magazine which will celebrate the top licensed properties of the year. Published in association with miEvents, the glossy book will be launched at the Brand Licensing Europe event at Olympia on October 15th, where Licensing.biz and miEvents (which is …

Read More »

Sonic the Hedgehog to star in ‘new media annual’

Pedigree Books has penned a deal to add Sega’s Sonic the Hedgehog to its selection of 2013 annuals. The company’s Gaming and New Media range also includes IPs such as Angry Birds, Angry Birds Star Wars and Cut the Rope. These offerings all include what Pedigree describes as free added …

Read More »

Skylanders named licence of the year at LIMA Awards

Activision’s Skylanders property was last night named as best licensed programme of the year at LIMA’s International Excellence Awards. Held on the first day of Licensing Expo in Las Vegas, Skylanders also walked away with the award for best character or toy brand. Other big winners included The Very Hungry …

Read More »

EA extends FIFA licence until 2022

Sir Alex Ferguson might be calling time on his relationship with the beautiful game, but EA wants its love affair to continue. EA has announced an extension to its current licensing agreement with FIFA that runs all the way up until December 31st 2022, Polygon reports. The deal grants EA …

Read More »

EA to abandon licensing deals with gun manufacturers

America’s ongoing struggle to rationalise its gun laws has now affected the video game space. EA has announced that it will no longer be pursuing licensing agreements with arms manufacturers. However, this isn’t necessarily the U-turn that it first appears to be – EA still intends to feature branded guns …

Read More »

Ninth studio announces Warhammer licensing deal

Canadian developer Roadhouse Interactive has become the latest studio to get its hands on an official Warhammer license. The company has reached an agreement with Games Workshop to make a side-scrolling Space Marine game for smartphones and tablets. The work we have seen to-date from Roadhouse makes us extremely confident …

Read More »