MCV/DEVELOP News, events, research and jobs from the games industry
The video games community is gathering again to support charity SpecialEffect. Publishers First Touch Games and New Star have announced their participation to One Special Day. This initiative, which will happen on July 15th, will see games companies to give 100 per cent of that day’s revenues to the gamers’ …
Read More »MCV Jobs Weekly: Square Enix strengthens its communications team
Colette Barr andSunil Godhania will focus on Final Fantasy, Toxic hires a new editor and Activision promotes Philip Earl to EVP international. Square Enix strengthens its communications team Square Enix Europe has expanded its PR and community team with two new hires. Colette Barr has made the move from agency …
Read More »Is publishing the secret to GameStop’s survival? Find out in this week’s MCV
In this week’s issue, we speak to GameStop’s Mark Stanley about the retailer’s move into publishing. The exec shares whatthe firm’s ambition is within this space, what it offers developers and how it can compete in areas – like the UK – where it hasn’t got a physical retail presence. …
Read More »RELEASE DATES: Mafia III launches in October
MCV offers the most comprehensive UK video game release schedule available. Here’s a round up of the most notable recent changes and upcoming games. Click here to see the full listing. Publisher 2K Games has just revealedMafia III’s release date: the new installment in the organized crime franchise will launch …
Read More »International Factfile 2016: Norway
Norway is the 28th biggest video games market worldwide, according to data firm Newzoo. In 2015, the Norwegian industry generated estimated revenues of $274m (193m). With an internet penetration rate of 95 per cent in the country, Norwegian players are increasingly buying games online. According to Statista, digital games revenues …
Read More »Star Fox cartoon launching later this week
Nintendo has announced the release of an animated short based on the Star Fox franchise to celebrate the upcoming launch of Star Fox Zero on Wii U. Star Fox Zero: The Battle Begins will be live-streamed worldwide on April 20th at 11pm UK time and can be viewed here. The …
Read More »Margin Makers: Guide to Sega merchandise
For the past 30 years, Sega has endured ups and downs, to put it mildly. It may never return to its ‘90s glory days, but it is currently enjoying a new lease of life on PC and mobile. Sega has revitalised its iconic character Sonic, created in 1991, by launching …
Read More »Interview: Bandai Namco on the Witcher 3’s runaway success
The Witcher 3: Wild Hunt haspicked up plaudits from critics and its fair share of Game of the Year gongs. But the title also won the Sales Triumph category at this year’s MCV Awards.We speak to Bandai Namco PR and marketing boss Lee Kirton to find out how CD Projekt …
Read More »MCV Jobs Weekly: New editor for eSports Pro
Mike Stubbs replaces Chris Higgins as editor of eSports Pro, AlexVerrey launches Big Boy PR and ERA appoints anew director of marketing and communications. New editor for eSports Pro Mike Stubbs has joined MCV as editor of eSports Pro. He joins from God is a Geek, where he started as …
Read More »Are we charging enough for indie games? Find out in this week’s MCV
This week, we ask leading publishers in the indie sector if it’s too late to start charging more for indie games. Uncharted 4 lead designer Ricky Cambier also discusses the end of the franchise and QA and localisation firms talk about virtual reality. We also catch up with Bandai Namco’s …
Read More »