Tag Archives: marketing

Marketing start-up SuperAwesome raises $7m in funding

UK-based marketing and ad start-up SuperAwesome has raised $7m in a new round of funding. That’s according to Venture Beat, who says that this new cash will be funding its AwesomeAds digital ad platform. The firm claims that this new platform is a safe way of targeting children with ads …

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Insight: The new age of advertising

505 Games’ SVP of global brand Tim Woodley, a former marketing boss at Activision and Codemasters, shares his experiences with the rapidly changing landscape for video games promotion It would be a brave person to argue that the rate of change in our industry is pedestrian. What is perhaps often …

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MCV Awards 2015: PlayStation UK marketing team wins two

Having dominated last year’s MCV Awards, 2015’s industry celebration saw PlayStation UK’s marketing team triumph once again. The platform holder claimed victory in this year’s Marketing Team and Trade Marketing Team categories, taking home the prizes for both. The former award was handed out by IGN’s Dan Kilby (pictured, right), …

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