MCV/DEVELOP News, events, research and jobs from the games industry
Insert Coin plans to do more pop-up stores following the launch of its Pokmon-themed outlet over the weekend. The store (see pictures below) was open for six days, and sold Pokmon Insert Coin clothing and memorabilia. The store has been a huge success and Pokmon fans have loved it,” commented …
Read More »Insert Coin opens Pokémon pop-up store in London
Until the end of August, games clothing brand Insert Coin is running a store dedicated to Pokmon in London. The pop-up shop is located at Old Truman’s Brewery on Brick Lane in Shoreditch. The store opened yesterday, and will be until Tuesday, August 30th This follows Insert Coin signing a …
Read More »Insert Coin rebrands to boost fashion credentials
Games clothing firm Insert Coin has rebranded itself in a bid to be seen as more than just a ‘merchandise site’. The firm has a strong reputation in the games business for its video game-inspired range of apparel. It now wants to be viewed more as a fashion brand. We’ve …
Read More »There are some £145 Destiny figures on the way
Toys designer 3A is bringing new Destiny figures to fans. After releasing a Titan figure last year, the company is launching figurines based on the Hunter and Warlock classes. These will come in three different versions: a standard retail edition, a Bambaland one and a Bungie Store exclusive. You can …
Read More »The UK games merchandise market is lagging behind the US, says licensing guru Rob Stevenson
The UK games market must learn from its American cousins if it wants to build a sizeable merchandise market. Former Ubisoft licensing head Rob Stevenson, who has just launched his Huge Crate merchandise business, says the UK is falling behind the US due to publishers and retailers not viewing video …
Read More »Margin Makers: Guide to Sega merchandise
For the past 30 years, Sega has endured ups and downs, to put it mildly. It may never return to its ‘90s glory days, but it is currently enjoying a new lease of life on PC and mobile. Sega has revitalised its iconic character Sonic, created in 1991, by launching …
Read More »Margin Makers: Guide to Dark Souls merchandise
Dark Souls III hits shelves today for PlayStation 4, Xbox One and PC. It is surrounded by a fair amount of hype, expectation and related merchandise, including a 300 Prestige Edition and much more affordable products such as mugs and comic books. These items should be popular as the Dark …
Read More »Margin Makers: Guide to consoles merchandise
Console players are always keen on enhancing their gaming experience with the latest controller or the newest headset – and then brag about it on Reddit in an attempt to win the never-ending console war. Therefore, merchandise revolving around PlayStation 4 and Xbox One (and Wii U to a lesser …
Read More »Margin Makers: Guide to The Division merchandise
Tom Clancy’s The Division has only been out for two weeks but it is already breaking records. The RPG has sold more copies in its first 24 hours than any game in Ubisoft’s history and has become the best-selling Q1 game ever. The firm did not provide any sales numbers …
Read More »Titanfall 2 toys announced for Q4 2016
Q4 2016 is increasingly looking like the probable release date for Titanfall 2. Polygon reports that a press release from toy firm McFarlane has confirmed a partnership with developer Respawn to make a line of Titanfall 2 toys due for release in winter 2016. The toys will be seven inches …
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