Tag Archives: nintendo

Fils-Aime: Competitors face significant strategic conundrum

Another snippet to emerge from yesterday’s BMO Capital Markets Conference comes from Nintendo America president Reggie Fils-Aime, who has claimed that rivals Microsoft and Sony now find themselves in an awkward position in the next-gen market. CNN quotes him as saying: "The challenge that our competitors have is significant. They’ve …

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Iwata: Console cycle too inflexible

Speaking at a recent Nintendo Australia financial results conference, Nintendo’s president Satoru Iwata has claimed that the established ‘four-year life cycle’ for games hardware has become too inflexible an approach”, Next-Gen reports. Stating that both the DS and Wii have a long way to go before Nintendo considered updating its …

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Nintendo: "We’re still ripping up the rulebook"

Brain Training was just the start – Nintendo has even bigger plans to revolutionise gaming with titles like Wii Fit, Sight Training and Face Training. That was the message from the Japanese platform holder this week as it showcased its forthcoming titles to mainstream and industry press, while stressing that …

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Nintendo pips Sony to become global software leader, says report

A new report from data analyst iSuppli shows worldwide revenue for Nintendo DS and Wii surpassed that taken by Sony on PS2, PS3 and PSP in the third quarter of each companies’ fiscal year. According to iSuppli – as reported on Gamasutra – global revenue for Nintendo DS and Wii …

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DS hits four million in UK

The platform holder’s figures come courtesy of ChartTrack and state that one million DS consoles have been sold in 2007 alone – with a bumper Christmas season still to come. There is also good news in terms of software, as Dr Kawashima’s Brain Training has sold over a million units …

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Yahoo CMO joins Nintendo

Following the spate of staff changes that were announced after Nintendo’s confirmation that it is moving its NoA headquarters from Seattle to San Francisco Bay, two new faces have joined the American arm of the company. Cammie Dunaway, the former chief marketing officer for web giant Yahoo!, joins the firm …

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Nintendo half-year profits double

Nintendo’s year-on-year first-half profit and sales figures have doubled after the continued success of Wii and DS. The company has now raised its profit outlook to a record for the second time this year, reports Bloomberg . Net income jumped to 132.4 billion yen (586 million) in the six months …

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Nintendo looks to shift focus from Q4

Long-heralded by the trade as problematic quirk of the games industry, the Q4 rush brings great rewards for those who succeed but can yield a heavy price for those who fail – and Nintendo says that it intends to change the way it looks at the traditional release calendar very …

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Miyamoto picks up Economist award

Shigeru Miyamoto, director and general manager of Nintendo, was last night awarded The Economist’s Innovation Award for Consumer Goods The ceremony took place at the Science Museum in London. The awards themselves were selected by an independent judging panel of industry experts. No one is more identified with modern video …

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