MCV/DEVELOP News, events, research and jobs from the games industry
Sony has at the 2013 Brazil Game Show announced a partnership between the Gran Turismo brand and the Ayrton Senna Institute. As revealed by the F1 legend’s sister Viviane Senna, there will be a number of post-launch updates to Gran Turismo 6 that will enable players to trace the roots …
Read More »John Schappert founds Shiver Entertainment
New studio comes out of hiding to reveal partnership with Nexon
Read More »EA signs up both Liverpool and Barcelona football clubs
Video games publisher EA has added two new official football club partnerships to its books – Liverpool and Barcelona. As of the upcoming season EA Sports will be Liverpool’s Official Football Video Gaming Partner and Barcelona’s Official Club Partner. Demo pods for FIFA 14 will be offered at Anfield during …
Read More »EA Sports and Manchester City renew gaming partnership
Manchester City has announced that it has renewed its deal with EA Sports to see the publisher remain in place as its official gaming partner. The three-year extension was announced today on Man City’s Hong Kong pre-season tour. It sees FIFA demo pods remain at the Etihad Stadium Family Stand …
Read More »GAME teams up with IGN for in-store events and online promotions
The UK’s leading games retailer GAME has announced a new partnership with IGN. The news was announced by Game Retail boss Martyn Gibbs at the retailer’s quarterly supplier conference today. The deal will see the pair work together on in-store promotional events and extensive GAME advertising across IGN’s network, that …
Read More »And the next Angry Birds commercial partner is… McDonalds
Angry Birds: Star Wars. Angry Birds: Rio. Angry Birds: Green Day. Angry Birds: Heikki. And Nasa. Now we can add McDonalds to that list. Psfk reports that Rovio has teamed up with McDonalds in Japan to release specific location-based levels for Angry Birds available only in the fast food restaurants. …
Read More »Capcom goes to AIE for its ANZ distribution
News has just come through that Capcom distribution, formerly handled in ANZ by THQ, is jumping ship to All Interactive Entertainment. The move will see Capcom’s entire range, including the hotly-anticipated Resident Evil 6, be sold, marketed and distributed through the Australian-based publisher / distributor. Until now, Capcom has been …
Read More »Gem Logistics extends Ubisoft distribution partnership
Gem Logistics has secured a three-year contact with Ubisoft as its primary distribution partner. The company has been working with Ubisoft for seven years already, and has supplied games such as Just Dance, Assassin’s Creed and Ghost Recon: Future Soldier to retail. A statement read: The key factors in securing …
Read More »Blockbuster partners with IGN to promote VIP Gamer scheme
High Street retailer Blockbuster has struck a deal with media giant IGN to promote its new customer reward scheme VIP Gamer. An IGN Recommends microsite will showcase the retailer’s latest game competitions and deals to an audience of more than three million. Blockbuster VIP Gamer was unveiled earlier this week. …
Read More »Cubic Motion and Imagination Studios pair up
Production partnership unites duo of animation outfits
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