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Tag Archives: pegi

PEGI games ratings come into force today

After what seems like an eternity of legislation limbo, PEGI age ratings for video games have become law in the UK today. UKIE has done a great job of getting decent coverage of the achievement on the BBC this morning – all the more impressive considering the blanket reporting of …

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FEATURE: PEGI is law – what now?

A lot has happened since Tanya Byron first put pen to paper on her Byron Review in September 2007. We’ve had the on-set of the global recession, swine flu, Barack Obama, the volcanic ash cloud, two major earthquakes, a tsunami and the death of Michael Jackson. Elsewhere, Manchester United (twice), …

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Read exclusive interviews with EA, UKIE and Gearbox in this week’s MCV

The latest issue of MCV is now available digitally, and it features interviews with Electronic Arts, UKIE and Borderlands developer Gearbox. That’s on top of the latest charts data from Chart-Track, the PlayStation Network, Steam, Apple and iOS. This week’s edition also asks what happens now PEGI is law and …

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UKIE revamps AskAboutGames.com ahead of PEGI launch

AskAboutGames.com, a website designed to educate parents and families about video games, is online once more. The site has been relaunched by trade body UKIE to coincide with PEGI’s debut as a legally enforceable ratings system, which is due to occur on Monday, July 30th. It will feature information on …

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PEGI ratings go official on July 30th

July 30th is the day that the full-blooded new PEGI age ratings system for video games will go live in the UK. Games released in the UK are currently rated by both PEGI and, if they contain mature content, the BBFC. PEGI will assume sole control from the end of …

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UKIE readies PEGI campaign ahead of July launch

UK games trade body UKIE will launch a massive media campaign to promote the new PEGI age ratings system before it becomes enforceable in July. As part of this, the organisation will be relaunching the AskAboutGames.com website, which will once again provide parents with information on video games, the industry …

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PEGI to become UK law on July 23rd [UPDATED]

UPDATE: UKIE has issued a statement to clarify that the July 23rd date could change. The process for getting PEGI into law has been long-fought and hit various important administrative delays, so the association is warning that the legislation involved may impact proceedings. UKIE CEO, Jo Twist said: "The latest …

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UK Government making age-12 rating legally enforceable for video games

Retailers that sell games rated 12 or over to younger children could be jailed. The decision comes as part of today’s new Government process to have the pan-European PEGI ratings become law. It will add further power to the PEGI ratings, which are being made the sole classification for video …

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End in sight for dual ratings as Parliament starts PEGI plan

After a drawn out saga, the Government today began the Parliamentary process to have the PEGI ratings for video games become the de facto classification in the UK. The dual-ratings system that has seen responsibilities shared with the BBFC and its iconic symbols seen on DVD, video and film will …

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