MCV/DEVELOP News, events, research and jobs from the games industry
Xbox’s chief marketing and strategy officer this weekend told an audience of advertisers that the console could change the way they engage with consumers. AdvertisingAge reports that Xbox’s chief marketing and strategy officer Yusuf Mehdi told to the Association of National Advertisers Masters of Marketing Conference that the Xbox One …
Read More »Charitable mobile platform Gramble in open beta
Social gaming network aims to bring developers and players together through charity
Read More »ACIII success proves Vita is viable, Ubisoft argues; Assassin’s Creed 4 announced
The PlayStation Vita remains a viable platform for publishers, Ubisoft has argued. Sony lowered its sales expectation for the machine for the fourth time earlier this week, leading many to write it off as a commercial disaster. But Ubisoft says that there is money to be made with the right …
Read More »Paradox launches web store
Independent publisher and developer puts sales platform in beta
Read More »Crytek’s Gface to be an open platform
Social platform for games open to third-party developers, says Cevat Yerli
Read More »PS3 is Netflix’s most popular platform
Popular streaming movie and TV service Netflix has announced that Sony’s PS3 is the most popular platform with its customers. "PS3 is our largest TV-connected platform in terms of Netflix viewing, and this year, at times, even surpassed the PC in hours of Netflix enjoyment to become our number one …
Read More »Gree to close OpenFeint; Devs forced to take quick action
OpenFeint, the first real equivalent of Xbox Live on smartphone, is to be closed on December 14th. The service was the first to allow iOS gamers to hook up with friends, compare scores and earn trophies. It may have since been arguably surpassed by Apple’s own Game Center, but OpenFeint …
Read More »Smash ghouls with BonusXP’s Monster Crew
Mobile start-up's first title is about card-collecting and monster-bashing
Read More »INTERVIEW: Pav Bhardwaj, Xbox Live UK
Microsoft’s Xbox Live UK product manager talks Minecraft, Arcade Next and the future of the Xbox 360 online platform. Tell us about the Arcade Next promotion – why group a bunch of new games under that tagline? How effective have past promotions been? Yeah I think we’ve been quite fortunate. …
Read More »Konami and Rebellion sign up for Zynga Platform
Traditional gaming giants Konami and Rebellion have signed up as partners for the new Zynga Platform. Zynga last week announced its intention to go live with its own content hosting platform, threatening the gaming base enjoyed by Facebook. The move could see the pair bring a host of high-profile core …
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