MCV/DEVELOP News, events, research and jobs from the games industry
The owner of London’s video game caf Loading Bar James Danceshares his thoughts on the new virtual reality headsets and whether they will have mainstream success… Recently I heard about Sony’s VR headset which stole the show at GDC courtesy of Develop’s ‘An Audience With…’ series. It answered some of …
Read More »Lick PR emerges from the ashes of Lunch
Former members of now defunct PR agency Lunch have formed a new company – Lick PR. The firm is made up of team director Lucy Starvis, account manager Ian Dickson, account executive Colette Barr and MD Kat Osman. Based in Central London, the game, technology and event PR agency was …
Read More »MCV Salary Survey 2014: How much are you worth?
This year, our salary survey shows a slight increase in the average UK games industry yearly wage. AVERAGE UK GAMES INDUSTRY YEARLY SALARY: 30,653 Last year, we reported the average salary was 29,358. This year’s figure of 30,653 is broadly in line with the average UK games industry salary for …
Read More »Get That Job Daily: How to be a games PR
Team17's Bethany Aston discusses the key skills required for the role
Read More »Dead Good triumphs at Game Connection Marketing Awards
Two accolades for UK PR agency’s zombie wedding stunt
Read More »Start-up Special 2013: How to handle your own PR
Many new studios focus on independent games, but they still need to promote those titles. Natalie Griffith, owner of Press Space, offers advice on effectively promoting both your game and your new studio
Read More »PlayStation PR veteran Fargher joins Activision
Activision has named Jonathan Fargher as its new head of UK PR. He starts his new role on October 7th. Fargher has worked at PlayStation for 14 years, most recently as senior UK PR Manager, and has helped launch every PlayStation console. Prior to Sony, he worked at Psygnosis, and …
Read More »Ouya needs to stop preaching openness, and act on it
A series of PR blunders and missteps threatens to derail the game industry's most open platform
Read More »Ubisoft vet Rumley launches new PR agency
Games industry PR veteran Lidia Rumley has launched her own agency: Light Switch PR. Best known for leading Ubisoft’s comms team for almost 11 years, Rumley has also held senior PR roles at EA, Interplay and Eidos. I’ve been lucky enough to spend almost two decades looking after the PR …
Read More »DIY video games PR? There’s an app for that
A new app has launched to help developers and smaller games firms handle their own PR. PR Ninja lets users plan and schedule their PR and marketing campaigns in addition to organising social media activity. The free app also comes with step-by-step suggestions for running two to six-week launch campaigns …
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