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Oculus Rift price cut ‘shows a lack of confidence’ – SuperData

Oculus’ recent price cut to its Rift virtual reality headset as part of its Summer of Rift sale may be actually doing more harm than good, says research firm SuperData. Oculus dropped the price of its Rift + Touch bundle by another 200 in the UK on Monday,taking the price …

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Oculus Rift price drops to £399 with Touch for six weeks

Oculus has announced another price drop for its virtual reality headset as part of its Summer of Rift sale, taking the cost of a headset and Touch controller bundle to just 399. That’s another 200 off its initial price cut, and puts it within just 50 of Sony’s PlayStation VR …

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HTC says it has no plans to cut Vive price

The HTC Vive will not be cutting its price to mirror the recent discount to Oculus Rift. Oculus this week announced some steep price cuts to its hardware. The Rift headset itself has been cut from $599 to $499, while the recently released Touch controllers have been halved in price …

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Microsoft cuts the price of Xbox One ahead of E3

Xbox One has had another price cut, lending further credence to widespread rumours of a new version being in the works. An assortment of bundles are currently available. For instance, a 1TB machine with Forza 6, Tomb Raider, Halo 5 and a 25 gift card can currently be had for …

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PS4 price cut confirmed, kicks in today

Sony has confirmed that 50 is being lopped off the price of PS4 in the UK today. The machine’s new RRP is 299.99, as per the rumours earlier this week and in line with the discounted price of the Uncharted Collection bundle that Sony told MCV at the time was …

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European PS4 price cut rumoured for this week

The PS4 could see its price cut in Europe and the UK as soon as this week, if rumours online are to be believed. AGB reports that Sony will cut €50 (37) off the price of PS4 this Wednesday (October 21st), bringing the machine down to €350 (255). If correct …

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Now PS4 gets a Chinese price cut

Sony has followed news of a price cut for PS4 in Japan by announcing that the machine’s Chinese price is also being reduced. Analyst Serkan Toto spotted a Chinese language press release confirming that the machine will October 1st drop from CNY 2,800 (284) to CNY 2,399 (244). That’s a …

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PS4 gets a price cut in Japan

Sony has cut 5,000 (30) off the price of the PS4 in Japan. The console currently retails for just shy of 40,000 (217) in the region. As of October 1st, however, this will be cut to 35,000 (190). It’s the first official price cut for the machine in the region. …

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Nintendo cuts 2DS price in US

The 3DS is now $30 cheaper in North America. Nintendo has cut the price of the handheld to $99.99, which equates to around 63.50 in real, Queen’s money. That price includes a copy of Mario Kart 7. In the UK Nintendo doesn’t officially set RRPs, but generally you’re looking at …

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Microsoft confirms permanent UK Xbox One price cut, new 1TB console

Xbox One’s 299 price is now permanent in the UK. The 500GB Xbox One was cut to 299 in April, although Microsoft at the time described it as a retail led promotion. The platform holder has also unveiled a new 349 1TB version of its console. The hardware has a …

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