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PlayStack: Reinventing Publishing

Young publisher PlayStack intends to bring indie developers the money, guidance and marketing nous to make the most of their dream games. Jem Alexander speaks to CEO Harvey Elliott about the company's philosophy and how developers can get involved

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Publisher Big Immersive to enter VR and AR markets

Publisher Big Immersive has announced it’s entering the virtual and augmented reality markets around the world. Headquarted in the UK and Dubai, Big Immersive already has numerous titles in development from its first party studio based in Lahore, Pakistan, and has three titles that are already available across multiple formats, …

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Games publishing 2017: Steam’s ‘benevolent monopoly’ and the discoverability ‘bun fight’

In Part Three of our publishing roundtable, we discuss the rise of digital. With digital becoming more important to publishers’ balance sheets, we ask publishers about competition in the marketplace and whether any improvements have been made to discoverability. In case you missed it, in Part One of our publishing roundtable, we …

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Games publishing 2017: how to set a game’s price

In Part One of our publishing roundtable, we talked to publishers about setting release dates and how fewer triple-A releases could mean better business for the whole industry. In Part Two, we discuss pricing. As more indie titles head to retail, the debate around games pricing has never been fiercer. We ask …

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Games publishing 2017: ‘There is never a perfect time to release a game.’

Christmas is usually a time of great prosperity for games publishers. But last year’s ill-fated combo of an overly crowded release schedule and the biggest Black Friday event the UK’s ever seen meant a lot of triple-A titles ended up missing their expected sales targets. Call of Duty: Infinite Warfare …

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No More Robots: Enthusiasm for indie publishing is ‘just as important as experience, data or contacts’

Yesterday, industry veteran Mike Rose (pictured right) announced his new publishing company, No More Robots, which aims to use a data-driven approach to find new and exciting indie titles to bring to market.  The timing of the announcement meant he was a little too late to join our indie publishing roundtable, …

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Starbreeze to publish System Shock 3

Swedish publisher and distributor Starbreeze has signed an agreement with Otherside Entertainment to publish System Shock 3 on PC and other platforms. Starbreeze will pour $12m into the title, and it says it will be able to recoup 120 per cent of its full investment including marketing costs. Under the …

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Miniclip eyes console publishing as next big venture

Mobile and browser game publisher Miniclip says it hopes console games will become a big part of its portfolio going forward. The firm is due to enter this market for the first time next month with the release of Saber Interactive’s MX Nitro, a follow-up to the Motocross Nitro browser …

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Telltale talks Mr Robot, Batman and its new publishing business

Telltale doesn’t make games like other people. It doesn’t begin a game with a prototype or concept art, instead it starts with a script. We don’t produce a game visually until we feel we have completed the script,” explains Job Stauffer, the head of creative communications at The Walking Dead, …

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