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50% of Xbox One owners have played Forza 5

Microsoft’s Xbox One launch title Forza 5 has won itself a very impressive attach rate. I was humbled and flabbergasted when I learned that one out of every two Xbox One player profiles had played the full version of Forza Motorsport 5,” Turn 10 creative director Dan Greenawalt told IGN. …

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Apps twice as likely to crash on iOS versus Android – report

Apple’s reputation as offering the most stable operating system around may not be accurate. TechRadar reports that data from Crittercism says that the average app crash rate on iOS 7.1 is 1.6 per cent. In comparison, the rate on Android versions 4.0 and upwards is just 0.7 per cent. That’s …

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Sony revises PS4 failure rate estimate to ‘less than 1%’

The number of launch PS4’s believed to have suffered technical failures is higher than initially estimated. Sony last week estimated that the number of affected systems represents less than 0.4 per cent of shipped units to date” which was at the time within [Sony’s] expectations for a new product introduction". …

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Retail vacancy rate reaches record UK high

Over one-in-ten stores are now standing empty on UK High Streets, the British Retail Consortium has claimed. The organisation’s latest survey pegs national vacancy rates at 11.3 per cent. That’s up 0.4 per cent month-on-month and is the highest rate since the BRC started compiling the data in July 2011. …

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Borderlands boasts best DLC attach rate this generation

2K Games’ action RPG Borderlands has the highest DLC attach rate of any game this generation. That’s according to Gearbox boss Randy Pitchford, who was speaking to the press as the hype builds for the upcoming Borderlands 2. It had the highest attach rate of any DLC,” he told CVG. …

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Android piracy rate "the worst" SI has ever seen

Sports Interactive has said that the piracy levels it has experienced with the Android version of Football Manager Handheld are the worst” it’s ever seen. The Android version was released two weeks ago and has so far suffered a piracy rate of 9:1. The game typically suffers a 5:1 piracy …

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How games TV ads translate into sales

We know millions of pounds are spent on advertising games on TV. But how did this help influence each publisher’s November market share in terms of unit sales? Thanks to the success of Modern Warfare 3, Activision was catapulted to the top of the charts in November 2011. This was …

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Games piracy up 20% in five years

The rate of games piracy is on the rise, according to new data. Research firm Envisional says that illicit game downloads in the UK climbed 20 per cent over the last five years. It claims that that the five top games of 2010” were illegally accessed online almost one million …

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Google activating 500k handsets a day

Android mobile handsets are entering a new era of growth with confirmation that half a million are being activated by the search giant every day. Google’s mobile chief Andy Rubin tweeted the milestone earlier today, which represents a 100,000 increase on the 400,000 total revealed at the start of May. …

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WP7 update failure rate reaches 10%

Undoubtedly it’s not the start Microsoft would have wanted – the firm has admitted that as many as one in ten updates to Windows Phone 7 handsets have resulted in significant technical problems. The platform holder has blamed a combination of poor internet connections and insufficient computer space. However, it …

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