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Fils-Aime: Wii shortage a missed opportunity

With the global demand for Nintendo’s Wii currently far outweighing the available supply of hardware, despite the 1.8 million units being manufactured by the firm each month, Nintendo’s American president has admitted that the shortage is a missed opportunity for the platform holder. Retail giant Amazon recently admitted that it …

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Fils-Aime: Competitors face significant strategic conundrum

Another snippet to emerge from yesterday’s BMO Capital Markets Conference comes from Nintendo America president Reggie Fils-Aime, who has claimed that rivals Microsoft and Sony now find themselves in an awkward position in the next-gen market. CNN quotes him as saying: "The challenge that our competitors have is significant. They’ve …

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Reggie praises LittleBigPLanet

Nintendo of America’s award-winning president Reggie Fils-Aime has praised rival Sony for its upcoming title LittleBigPlanet, whilst also adding good words about Microsoft’s Halo franchise and 2K Games’ 360 shooter Bioshock. CVG reports that Fils-Aime told SFGate.com that: "I’ve been very intrigued with Little Big Planet, although I don’t know …

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Fils-Aime named Marketer of the Year

One of the most recognisable names in the games industry, Nintendo of America president Reggie Fils-Aime, has been named as the Grand Marketer of the Year by trade mag BrandWeek. Since making a splash in the games industry following his infamous kicking ass and taking names” speech at 2004’s E3, …

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Fils-Aime named Marketer of the Year

One of the most recognisable names in the games industry, Nintendo of America president Reggie Fils-Aime, has been named as the Grand Marketer of the Year by trade mag BrandWeek. Since making a splash in the games industry following his infamous kicking ass and taking names” speech at 2004’s E3, …

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Fils-Aime: We wont meet Xmas Wii demand

Speaking to the Mercury News , Nintendo of America president Reggie Fils-Aime has stated that after seemingly overcoming the stock shortages that plagued retail for so long, the huge level of demand anticipated for Wii this Christmas will lead to shortages once more. We’re working very hard to make sure …

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Fils-Aime: We wont meet Xmas Wii demand

Speaking to the Mercury News , Nintendo of America president Reggie Fils-Aime has stated that after seemingly overcoming the stock shortages that plagued retail for so long, the huge level of demand anticipated for Wii this Christmas will lead to shortages once more. We’re working very hard to make sure …

Read More »

Fils-Aime: 360 and PS3 price drops dont bother us

President of Nintendo America Reggie Fils-Aime has reacted to the news that Wii has become the world’s best-selling next-gen console by warning Sony and Microsoft that the firm is ready for the long term battle”. Speaking to San Jose Mercury News as part of the US newspaper’s gaming podcast, Fils …

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