Tag Archives: sainsbury’s

Is Tesco the home of game advertising?

We compare last year’s TV marketing activity for games retailers including Tesco, GAME and Sainsbury’s. After GAME?entered administration, competition began in earnest to claim a portion of its market share.Perhaps boldest of the new ‘pretenders’ was Tesco, with its claim to be ‘The Home of Gaming’. But has its previous …

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Sainsbury’s eyes up GAME customers in new promotion

GAME’s recent troubles were always going to spark a move from rival retailers to try and grab all those spare gamers – and supermarket Sainsbury’s appears to have made its move. The chain has announced not only that it has increased its video game stock but also that it has …

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Modern Warfare 3 topped Sainsbury’s sales list

In its first week of release, Activision’s Call of Duty: Modern Warfare 3 was the single best selling product at supermarket giant Sainsbury’s. It’s one of the starkest illustrations yet of the changing landscape of the games retail sector in the UK. The Telegraph reports that the retailer also predicts …

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Sainsbury’s adds digital games in 2012

Sainsbury’s new 1m acquisition will let it develop a digital games service for 2012, it has told MCV. The supermarket giant purchased Global Media Vault (GMV) from Music Box Leisure last week. The online entertainment specialist has a unique entertainment ecommerce and digital media platform, with a digital database of …

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Error sees Sainsbury’s selling PS3 bundle for £114

A checkout error at a number of Sainsbury’s stores last night resulted in the supermarket selling a specific PS3 console bundle for just 114.01 last night. As spotted by those eagle-eyed bargain hunters on HotUKDeals, the error concerned the chain’s current 199 deal on 160GB PS3 consoles complete with two …

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Sainsbury’s plots £1m digital retail push

Sainsbury’s has bought online entertainment company Global Media Vault for 1 million. The acquisition will facilitate its drive to beat supermarket rivals to the online and digital entertainment market, following the launch of the Sainsbury’s Entertainment website in November 2010. Global Media Vault’s digital database already includes over three million …

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Games Retail Guide 2011

MCV’s annual High Street directory provides an overview of every buying team for each key UK video games retailer, as well as up-to-date store counts, company profiles and contact details. Game and Gamestation The UK’s leading specialist games retailer has had a tough year, with sales falling by 9.8 per …

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Sainsbury’s posts minor sales rise

Sainsbury’s has seen a small increase in profit of one per cent during its fourth financial quarter. Profits rose 2.3 per cent year-on-year (or 4.7 per cent including fuel). Total product sales increased 3.5 per cent (or 6.8 per cent including fuel). Sales of non-food goods grew at more than …

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Major retailers cut 3DS price

More retailers have cut the price of the Nintendo 3DS ahead of its March launch. Sainsbury’s has listed the handheld console at 199.99 on its website – which comes with 1,000 nectar points – while Dixons is selling it for 199. The latter is charging buyers a 10 deposit. Last …

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