Home / Tag Archives: shift

Tag Archives: shift

Microsoft sees Xbox One ‘momentum shift’

Xbox One’s difficult start is still well and truly behind it, Microsoft has said. Discussing elements such as the dropping of Kinect, the recent price drop and the beefed-up Xbox One Games With Gold offer, Xbox UK marketing boss Harvey Eagle told CVG: "It’s the cumulative effect of all those …

Read More »

A third of all console spending to be digital by 2017 – report

IHS head of games Piers Harding-Rolls has predicted a dramatic swing to digital during the imminent console generation. The analyst believes that by 2017 a total of 34 per cent of all games spend on PS4 and Xbox One will be spent on digital games. By comparison, it says that …

Read More »

OPINION: What’s the upside to this strange generation change?

Are publishers like EA, Ubisoft and Activision being smart by releasing their games as cross-generation titles this Christmas? I actually think they are hedging their bets for sales’ sake. E3 and its fallout has proven that this Christmas we’re due a transition with some unprecedented activity. We’ve never had such …

Read More »

E3 2012: EA says E3’12 "is the opening act of next-gen cycle shift"

EA Labels president Frank Gibeau has said that E3 2012 is the first chapter in the next-gen story. The sentiments precisely echo those published by MCV earlier this week, which itself was a reaction to the strongly negative response to this year’s platform holder presentations. "It’s fairly natural, like with …

Read More »

OPINION: Time to invest in the next generation

My son, only 17 months old, knows how to turn on my iPhone, he’s seen me use it so much. The other day he saw me playing Super Mario 3D Land and stopped to crane around and look at the screen (don’t worry, I turned off 3D), before pointing to …

Read More »

As triple-A ‘stagnates’, QA firms turn to downloads

QA and localisation firms are generating more money from social and mobile titles than triple-A boxed games. Several companies have told MCV they have had to expand their testing teams to cope with the strong demand for social, casual and downloadable games. Over the last eight months or so, digital, …

Read More »

EA’s Shift set for NFS IP spin-off

EA wants to establish Shift as a new franchise when Shift 2 Unleashed races to UK shelves in March. The original was part of the Need for Speed family but the sequel will branch out in order to win over simulation racer fans and compete with genre rival Gran Turismo. …

Read More »

Shift 2 gets UK release date

EA has confirmed that racer Shift 2: Unleashed will be released in the UK on March 25th. It will be released in mainland Europe the day before and in North America the following week on March 29th. The publisher is also inviting punters to pre-order what the new trailer describes …

Read More »

Ferrari returns to Need for Speed

EA has announced that seven years on from its last appearance in a Need for Speed title, Ferrari is to make a return to the series in the form of an Xbox 360 only DLC pack for NFS: Shift. Ten cars in total will be included as part of the …

Read More »

Need for Speed has "turned the corner"

In an exclusive interview with MCV, EA Europe’s senior VP Jens Uwe Intat has stated that after a troubled few years the Need for Speed IP is back on track. "We’re really turning the corner in terms of product quality," the exec told MCV. "It’s back on track after years …

Read More »