Tag Archives: sky

Nintendo secures Sky sponsorship deal

Nintendo has shelled out big money to ensure its Wii console is the exclusive sponsor of Sky’s flagship summer show Gladiators. According to Marketing Week, the agreement is one of Sky Media’s most valuable for a single series. Nintendo said it hopes to cash in on the show’s nostalgia and …

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Sky backs PSP video download service

The future is looking bright for PSP, what with the redesigned model and now talk of a PS2 controller adapter on the way – and now Sony’s upcoming video download service for the handheld has received a massive boost with the news that Sky will be playing a major part. …

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Sky to televise gaming tournament

BSkyB will broadcast the first professional video games league, the Championship Gaming Series, to UK audiences later this year. The league consists of online competitions, live qualifying events, a UK Championship, and an international World Championship final taking place in California during November. Live qualifiers will take place in Birmingham …

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