MCV/DEVELOP News, events, research and jobs from the games industry
"We think this campaign is a perfect way to celebrate the brand’s special anniversary"
Read More »Ubisoft launches new Just Dance Memories campaign to raise money for Alzheimer’s Research UK
Gaming social media site Medal.tv secures $9m in new funding round
"We believe the next big social platform will emerge in gaming"
Read More »E3 according to Facebook – more women posting, Sony generate biggest conversation spike
More women are talking about E3 on social media than ever before, according to new figures from Facebook. Over the past 30 days, 43m people made 115m E3-related Facebook posts, likes and comments, with women making up 35 per cent of those interactions. This is up from just 10 per …
Read More »Grabr boss Tony Pearce discusses the challenges facing brands in the social media space today
Two years ago Facebook began to throttle back the organic reach of brand page posts, compelling marketers to invest in paid ad campaigns in order to reach the audiences they had so carefully curated up until that point. But look, that’s absolutely fine. Facebook has invested millions of dollars in …
Read More »Crowd Control: How to get your game noticed
Influencers, studios and experts in marketing and PR chime in with tips on how devs can get the word out
Read More »Develop Awards 2016: In tweets
We take a look at the social media buzz around the excitement and celebration of the UK and European development community
Read More »PlayStation was most talked-about games company during E3
Research from social media analysis firms Synthesio and ListenFirst has revealed which games publishers were most talked-about at this year’s E3. The data from the former – as reported by GamesBeat – says that PlayStation was the most-talked about games company during the show. 29.87 per cent of tweets mentioned …
Read More »Blizzard to integrate Facebook login and live streaming API into its PC games
Overwatch, Hearthstone and Heroes of the Storm among titles that will allow users to livestream directly to their social media accounts
Read More »ESL’s CS:GO Pro League Season 3 sees 44% growth
The third season of the ESL Pro League saw a peak year-on-year growth of over 44% for online content consumed, making it the most successful cycle to date for the competition. Viewership for the season broke records once again with more than 61 million online sessions throughout the nine week …
Read More »Rocket League was nearly an open-world game with more than just football
Developer Psyonix credits momentum on social media and launching through PlayStation Plus as reason for game’s success
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