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Tag Archives: social media

ACIV: Black Flag and Battlefield 4 pip COD: Ghosts in social media wars

The latest social media research from Way To Blue suggests that Call of Duty: Ghosts is lagging behind the competition in terms of social media buzz. The agency, which bases its findings on data gathered using an algorithm based on both social conversation search queries and proprietary methodology, measured both …

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2m mentions in 24hrs for Grand Theft Auto V on Twitter

As well as taking retail by storm, Grand Theft Auto V has also dominated social networks. Twitter UK has revealed that in the last 24 hours alone Rockstar’s game has been mentioned more than two million times on the service. GTA V has also been gaining wide attention across the …

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One Direction fans try to out-hate Call of Duty fans on Twitter

There are many evils in this world and it’s safe to say patching Black Ops II and suggesting Harry Styles has a penis are definitely two of the worst. Such is the conclusion one can draw from the Twitter reaction of both the Call of Duty and One Direction online …

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Facebook becomes a mobile games publisher

Facebook has revealed a new mobile game publishing pilot program aimed at helping small and medium-sized developers. The new initiative will see the social networking giant provide promotional support to high-potential” developers for their titles in placements across its mobile apps. Facebook plans to harness its 800 million monthly users …

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How to master social media

We all know channels like Twitter and Facebook are essential to promoting your products, but what is the most effective way to use them? James Batchelor asks community managers and other games indutry experts for their top tips… Jonathan TownCommunity and Social Media Manager, Nintendo Don’t be a constant salesman. …

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Hashtag campaign to promote 3DS

A new social media campaign is looking to raise awareness of the 3DS. Nintendo’s new #3DSreasons campaign is designed to tap into renewed momentum around the handheld now that it has a strong software library – with a number of key releases ahead of it. A video is now live …

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Bungie’s Destiny ready for reveal; Social media campaign begins

The first project of Bungie’s post-Halo identity looks set for a reveal as early as this Sunday (February 17th). Little is known so far other than Bungie’s rather short message: "So, our game is called Destiny. In a matter of days, we’re going to give you your first glimpse into …

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