Home / Tag Archives: social (page 19)

Tag Archives: social

FIFA heading to Facebook

EA has tasked Playfish with creating a Facebook game based on the super-lucrative FIFA franchise. More or less nothing is known of the game as of yet, though EA Sports boss Peter Moore said of it: Our FIFA products connect fans from all over the world who share a common …

Read More »

Publishers champion Facebook’s marketing power

Games publishers are getting behind Facebook as a major marketing tool, enabling them to interact with millions of consumers directly. The social network is becoming increasingly important to publishers’ marketing plans, from Nintendo directing traffic through a Monster Hunter Facebook hub to Ubisoft inviting fans to befriend the Prince of …

Read More »

GAMEs digital battle cry

Leading UK video games retailer GAME has outlined its ongoing strategy that it hopes will increase the amount of its revenue that stems from its digital business. At the moment in-store physical sales still account for 94 per cent of the retailer’s total revenue, but amongst GAME’s digital aspirations is …

Read More »

Apple risks developers’ wrath

Apple can hardly be described as a developer’s closest friend at the best of times, but two key announcements that emerged from last night’s Apple iPhone OS4 preview are likely to have made things far worse. Firstly, Apple has lifted the lid on Game Center – it’s own take on …

Read More »

Bizarre backs Twitter as future of marketing

Leading UK development studio Bizarre Creations believes that rapidly growing social network sites could trigger a new world order in video game marketing. Boss Ben Ward told MCV that the likes of Twitter and Facebook arms publishers with a powerful and viral means to communicate their products – adding that …

Read More »

Richard Garriott returns

Famed MMO creator and father of Ultima Online Rcichard Garriott has returned to the games industry after revealing that he’s one of the founder of social gaming startup Portalarium. Joining him at Portalarium are the likes of Dallas Snell and Fred Schmidt, both of whom worked with Garriott at both …

Read More »

Microsoft linked to social gaming buyout

US news agency Bloomberg claims to have word that Xbox 360 and Windows platform holder Microsoft is one of a number of companies preparing to swoop for social games developer CrowdStar in a deal said to be worth $200m. CrowdStar is the studio behind Facebook hit Happy Aquarium. It currently …

Read More »