Tag Archives: take two

Take-Two acquires Spanish mobile dev Social Point for $250m

Rockstar and 2K Games parent company Take-Two has made a sizeable investment in its mobile strategy. The firm has acquired Barcelona-based mobile developer Social Point for $250m (197.7m). That amount is comprised of $175m (138.42m)in cash, as well as roughly $75m (59.3m) in shares. Founded in 2008, Social Point has …

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Mafia III sets 2K sales record despite review ‘anomalies’

Take Two has revealed that Mafia III has become the fastest selling game in publishing label 2K Games’ history. The company shipped 4.5m units of the title in its first week. Eyes are now set on passing the total sales of 2K’s overall best-selling title, Borderlands, which stand at 10m …

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Red Dead Redemption 2 reveal reception beat Take-Two’s already high expectations

The reaction to Red Dead Redemption 2’s announcement surprised even publisher Take-Two. Speaking to MCV ahead of the company’s financial report, CEO Strauss Zelnick said that the number of views the title’s initial trailer received were higher than the firm’s own high expectations. The game was teased via a logo …

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Red Dead Redemption 2 confirmed, along with online multiplayer

Yes, it’s true – Rockstar has officially confirmed Red Dead Redemption 2. The game is due out in autumn 2017 and has so far only been confirmed for PS4 and Xbox One. There is not yet any word on a PC release. Also confirmed is that the game will offer …

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Take-Two admits Battleborn has fallen short, but vows to continue taking risks

Strauss Zelnick has told investors that the company will continue to back Battleborn despite its sales falling below expectations. While the game launched to solid reviews, its performance in the market has been below our expectations,” the Take-Two CEO said, as reported by Seeking Alpha. We think there remains an …

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Xcom 2’s console arrival suffers slight delay

PC’s critical hit Xcom 2 has been pushed back a few weeks on PS4 and Xbox One. The Firaxis action strategy outing had been due out on September 9th, but will now not arrive in the UK until September 30th. It hits the US slightly earlier on September 27th. This …

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Games industry marketing veteran Jon Rooke joins 2K

Games industry marketing expert Jon Rooke has joined 2K. Rooke is a 16-year veteran of the video games industry, including lengthy stints at Vivendi, Microsoft, Sega and THQ. His most recent roles included European marketing director at Sega, global brand director at The Creative Assembly and European marketing director at …

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Take-Two’s Strauss Zelnick on eSports, virtual reality and the state of E3

We talk to the boss of Take-Two about eSports, virtual reality, the state of E3 and the publisher’s acquisition strategy. How digital has transformed Take-Two’s business Digitally-delivered revenue, especially recurrent consumer spending – which we define as anything other than a full-game download, including virtual currency, add-on content and online …

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